BOHEMIAN MANAGEMENT

All things music industry

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Writing Splits

I think a lot of people have tried their hand at writing a song...

Contracts: Record Labels

Finally, the moment has arrived. You and the band have worked their asses off...

Fender: An acquisition analysis

As technology has evolved, so have the different ways of communicating with consumers. Whereas...

Behringer & Zildjian: an owned media analysis

Abstract The musical equipment industry can be a highly competitive industry, and as such, brands...

From poster to post: a marketing analysis of Spotify...

Abstract The disparity in subscriber numbers between streaming services Spotify and Deezer, could possibly be...

Keys of change: a brief analysis of the modern...

Mankind has a rich history of music. Ever since the dawn of civilization, there...